About
I’m Jordan Morgan, recognized on Forbes 30 Under 30 (2024) for driving innovation where sports, technology, and entertainment collide.
Born and based in New York City, I’ve built a career investing in early-stage ventures that empower athletes, creators, and communities to grow beyond the game.
I believe in purpose-driven capital — helping bold founders shape culture while building sustainable businesses.
My Core Values
Data-driven intuition —
I combine insights with instinct.
Legacy over exists —
I’m here to build movements, not just returns.
Empathy for talent —
I invest with respect for creators and athletes.
Current Roles
Partner, Fieldwork Capital
2020 - Present
A $60M early-stage fund investing in the future of performance, fandom, and athlete-led ventures.
Portfolio includes: VibeCheck (fan analytics), Kin (athlete wellness), Haptik (immersive live experiences)
Advisor, Arena+
2021 - Present
Athlete-built platform bridging sports content, live events, and monetization tools. Helped scale creator ops and GTM strategy for new monetization stack.
Board Observer, Sideline
2021 - Present
Mobile-first media brand for Gen Z sports fans. Backed pre-seed, active in growth strategy & creator pipeline development.
Investments Focus
Creator Infra & Monetization
Community Tools
Fan Tech
Next-Gen Sports Media & Content
Contact
I’m open to early-stage pitches, collabs with athlete-led brands, and strategic advisory.
