About

I’m Jordan Morgan, recognized on Forbes 30 Under 30 (2024) for driving innovation where sports, technology, and entertainment collide.

Born and based in New York City, I’ve built a career investing in early-stage ventures that empower athletes, creators, and communities to grow beyond the game.

I believe in purpose-driven capital — helping bold founders shape culture while building sustainable businesses.

My Core Values

Data-driven intuition —

I combine insights with instinct.

Legacy over exists —

I’m here to build movements, not just returns.

Empathy for talent —

I invest with respect for creators and athletes.

Current Roles

Partner, Fieldwork Capital

2020 - Present

A $60M early-stage fund investing in the future of performance, fandom, and athlete-led ventures. 
Portfolio includes: VibeCheck (fan analytics), Kin (athlete wellness), Haptik (immersive live experiences) 

Advisor, Arena+

2021 - Present

Athlete-built platform bridging sports content, live events, and monetization tools. Helped scale creator ops and GTM strategy for new monetization stack.  

Board Observer, Sideline

2021 - Present

Mobile-first media brand for Gen Z sports fans. Backed pre-seed, active in growth strategy & creator pipeline development.

Investments Focus

Creator Infra & Monetization

Community Tools

Fan Tech

Next-Gen Sports Media & Content

Contact

I’m open to early-stage pitches, collabs with athlete-led brands, and strategic advisory.

man in black zip up jacket
man in black zip up jacket

Jordan “Jay” Morgan

Investor in Sports, Tech & Culture

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